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Augmented reality

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As technology improves, secrets of success for every industry are reshaping according to the latest innovations, trends, preferences, possibilities… While these changes have weaker influences on some industries, for the retail industry, it is the total opposite. As the world changes, consumer preferences veer radically. People basically do not…

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Augmented Reality can be defined as the re-defining and resubmitting of the physical environment by a computer, in real time. At first, this seems technically quite confusing – and also imaginative! However, it is actually quite simple in terms of a user’s experience. All you need to experience AR…

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